Asia-Pacific

US eggs return to Singapore: Will customers shell out up to $14.80 for a dozen?

The Straits Times
US eggs return to Singapore: Will customers shell out up to $14.80 for a dozen?

Contented Hen eggs from the US are now available at more than 50 FairPrice outlets.

SINGAPORE – You can now find US eggs at more than 50 FairPrice outlets, with Singapore importers looking to make them available at more supermarkets across the country.

The eggs from Contented Hen, a brand specialising in pasture-raised and free-range eggs from farms in the US Midwest, are available at 43 FairPrice Finest supermarkets and eight FairPrice hypermarkets.

A pack of 12 free-range white or brown eggs is priced at $12.80, while a pack of 12 organic free-range eggs costs $14.80.

Leroy Seow, managing director for products at FairPrice Group, said the supermarket chain currently stocks eggs from 10 markets, including the US, to offer customers variety. The other markets are Singapore, Malaysia, Thailand, Australia, New Zealand, Japan, Brunei, Denmark and Ireland.

“Eggs are an essential source of protein. The introduction of US eggs further enhances our food supply resilience,” Seow told The Straits Times ahead of a launch event for the eggs on Sept 5.

“Ultimately, expanding our sourcing network ensures daily essentials remain available, accessible and within reach for all in Singapore,” he added.

The move comes after US egg producers resumed sales to Singapore in July after more than 20 years.

The US stopped selling eggs to the Republic in the early 2000s after requirements for imported eggs were tightened.

This was the case until earlier in 2026, when US agricultural officials and the Singapore Food Agency agreed on matters including export certification standards and a method to trace eggs if a disease outbreak occurs.

Yukako Matsuka, director at Singapore-based consulting firm YCP, which has clients in the grocery retail sector, said the US eggs are competitively priced against other free-range options.

She said that Contented Hen’s organic free-range eggs, which cost around $1.23 an egg, are cheaper than organic listings from Australia and New Zealand.

Original Headline

US eggs return to Singapore: Will customers shell out up to $14.80 for a dozen?