Bibles, Home Alone and perfume: Six takeaways from Trump's 2025 finances

Image source, Getty ImagesByDearbail Jordan and Emer Moreau, Business reportersPublished1 July 2026Nearly 1,000 pages detailing US President Donald Trump's financial information have been released, showing how much he made and what he invested in during his first year back in the White House.

We've combed through it all, so you don't have to, and found six of the most interesting bits among the sea of numbers.

Trump's annual financial disclosure report for 2025, released by the US Office of Government Ethics, runs to 927 pages.

That's less than Tolstoy's War and Peace but more - much, much more - than Vice-President JD Vance's report which is a mere 17 pages.

Both surpass Joe Biden's disclosure for 2024, his last year in office, which ran to just 11 pages.

2. Merch pays It pays to put your name on products, especially if your name happens to be Donald J Trump.

The US president made several millions of dollars from adding his distinctive signature to a wide range of merchandise, including his coffee-table book, Save America, which generated $1.8m (£1.38m) last year.

The Trump-embossed Bible made $208,000, while his branded trainers and fragrances - including the Victory 47 perfume for women, which retails for $249 a pop - brought in $67,000.

Maga musicians added around $36,000 to Trump's coffers last year by buying the "American Eagle" limited edition guitar.

America's First Lady Melania Trump made $10.7m from her eponymous documentary, which was produced by Amazon. She was credited as a producer on the film, as well as being its subject.

Amazon spent $40m making the film which followed her in the run-up to Trump's second inauguration. It generated $7m at the box office according to the figures for 2025.

Melania Trump also made $6m from the sale of a non-fungible tokens - a type of cryptocurrency - and $520,000 from her book, also entitled Melania.